How To Improve the Transferability of Your Amazon Business

single blog

How To Improve the Transferability of Your Amazon Business

A transferable Amazon business is one that is able to run successfully without you. It’s a business that continues to have value and run smoothly in the event of your departure.

In other words, you can easily transfer its systems over to the next owner without too much hassle. They can just buy your business, take it over – and keep on making a success of it. 

All buyers are on the lookout for transferable businesses. In this article, we’ll be taking a look at the ways in which you can make your Amazon business more transferable.

Transfer Your Knowledge!

Imagine if only you knew the “secret sauce” that kept your business running successfully? 

You could keep it to yourself, but that would diminish its transferable value. In reality, you’d be playing yourself. 

If you truly care about your business and your employees, any secret knowledge you have that’s helped your business rise to the top over the years should be knowledge you’re willing to share with the new owners and your employees. 

Persuade Your Employees to Stay 

It might be the case that some of your employees want to follow you out of the exit door. That’s totally cool – they can do what they want. 

And maybe you want to take one or two with you. Okay – great.

But it would be hugely beneficial if you persuaded – maybe incentivised? – some of them stick around in order to help smooth over the transition period.

Buyers would greatly appreciate being able to work alongside some of your best employees who can “show them the ropes” and help them buy into your company culture and get a feel for how your systems work. 

Nail Your Branding 

Some Amazon businesses are an actual brand, some aren’t.

The ones that aren’t are solely dependent on Amazon for their sales and success. There’s nothing to set them apart from the competition, and no reason why customers would stay loyal to them. 

To increase the transferable value of your business, it’s a smart idea (if you haven’t already) to tighten up your branding. Create an entire brand that’s able to continue after you’ve left the company. 

This might mean – just throwing this out here – that you have to remove your name from your branding if it’s already on there. That sort of thing will need to be tweaked before you move on. 

Sort Out Your Supply Chain 

Lastly, a business isn’t transferable if its supply chain is weak. 

A strong supply chain is one in which there’s a strong relationship between the vendors and the merchant. If you haven’t even got a relationship so-to-speak with your vendors, it’s worth strengthening one before you sell-up. This will allow a new owner to come in and continue where you left off, and it also means that any deals your business was benefiting from will remain in place. 

Ready to sell your business for the best possible price? Start by clicking the link below! No obligation, no hard sell. Just solid, professional advice.

Recent Posts

May 3, 2023

by Ben

The 9 Most Important Things to Know Before You Create a Small Business to Sell

Do you have an entrepreneurial mindset, a great business idea, and the desire to create an ...


Feb 1, 2023

by Ben

Why Work With A Broker When Selling Your Ecom Business?

Selling Your Ecom Business: Pros and Cons of Going Solo vs. Working with an Expert Broker ...

The Seven Foundations of Value

Nov 15, 2022

by Ben

The Seven Foundations of Value

At Ecom Brokers, we created the Seven Foundations of Value. As any business owner knows, there ...

The Value Pyramid

by Ben

The Value Pyramid

The Value Pyramid: A Framework for getting into the buyer’s shoes If you’re thinking about selling ...

Who are the aggregators and will they buy your business?

Nov 2, 2022

by Ben

Who are the aggregators, and will they buy your business?

If you’re in the e-commerce space, it is nigh-on impossible that you will have failed to ...

Jun 27, 2022

by Ben

Marketing Strategies To Increase Your Amazon FBA Business Valuation

The ultimate objective for many Fulfilled by Amazon (FBA) sellers is to build a successful business ...

What Is SDE? Seller's Discretionary Earnings Explained In Full

May 25, 2022

by Ben

What Is SDE? Seller’s Discretionary Earnings Explained In Full

When you start to think about selling your e-commerce business, one of the first questions you’ll ...

5 Ways To Automate And Scale Your Amazon Business So That It’s Sellable

May 11, 2022

by Ben

5 Ways To Automate And Scale Your Amazon Business So That It’s Sellable

Of course, launching and running an Amazon store is a fantastic challenge. At times, it’s fun, ...

Mar 17, 2022

by Ben

Why You Need To Know Your Numbers – Case Study

Sarah (not her real name) approached us with $12 million in annual sales, $1.6 million in ...

Different Structuring Options For An Online Business Explained

Feb 14, 2022

by Ben

Online Business Deals: Different Structuring Options Explained

Have you launched a business, grown it, scaled it and nurtured it?  Excellent. Now, perhaps, it’s ...

0 0 votes
Article Rating
Notify of
Inline Feedbacks
View all comments
Would love your thoughts, please comment.x